What is Search Engine Optimization?

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What is Search Engine Optimization?

SEO is Important



 1. Search engine optimization (SEO) is the practice of influencing the visibility of websites or web pages in search engines. In general, SEO focuses on making sure that sites are optimized for search engines, both human-edited search results and automated programs.

 2. There are many different factors that affect how high a website appears in search results. Keywords are often given the greatest weighting, followed by links, then content, and finally site structure and design.

 3. Search engine optimization techniques may involve editing HTML code manually; however, this is not recommended if you have little experience with coding. Instead, use software that automatically optimizes code for search engines.

 4. Many people think that SEO involves only writing keywords into a page's copy, but SEO is much broader than that. You should write for humans first, and search engines second. If your visitors don't understand what they're reading, they won't trust you.

 5. When optimizing a page, keep in mind that Google doesn't always display the entire URL address of a webpage in its search results. Therefore, make sure that your page addresses are clear and concise.

 6. To optimize a page, start by identifying the keywords relevant to your business. Then, find out where these keywords appear on the page. Finally, add them to the page wherever possible.

 7. Use descriptive titles and meta tags. These elements help search engines categorize your page correctly.

 8. Include keyword phrases in the body text of your page. However, avoid stuffing keywords throughout the page.

 9. Link to other related pages. This helps search engines determine the relevance of your page.

Search Engine Optimization


 10. Keep your page clean of any unnecessary words and phrases.

 11. Avoid using Flash animations or pop-up windows. Both of these features slow down the loading time of a page.

 12. Make sure that your page loads quickly. Slow load times indicate that something might be wrong with your server.

 13. Don't forget to submit your page to directories.

 14. Check back regularly to ensure that your page stays at the top of search results.

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